Who is the legal representative today of an organization that was established on the day you were born? We’re talking about your “I Am, Inc.”: the personal company that each of us founds at birth—the one that, as we saw, It bears your signature. Your personal life has a manager. Are you that manager?
Let’s think about it: the same professional who would never run a business without a mission, a budget, or metrics often lives their own life exactly that way—putting out fires and letting others fill their schedule. Do you go about your day like a leaf in the wind?
In Gibran Khalil Gibran’s famous allegory “The Seven Egos” (The Madman, 1918), the author illustrates how our various inner facets—the one who works, the one who thinks, the one who loves, or the one who suffers—rebel when they cannot find a clear purpose or a unified destiny. Just like in a contentious shareholders“ meeting, if you don’t take the helm of ”I Am, Inc.,” your own internal shareholders will work against you.
Your organization has a mission: Why does your S.A.S. exist? Without defining it, you end up measuring success by other people’s standards: salary, car, house, or number of followers. In addition, you have a limited budget of Three resources that cannot be replenished: time, attention, and energy. We can play the role of auditor by looking at what these coins were spent on last week and comparing it to the stated mission of “Yo Soy S.A.S.” That honest exercise is the antidote to The Silent Bankruptcy. Your real life isn't what you say you want; it's how you spend your time, attention, and energy.
In the parable of the talents, Jesus teaches that we must develop and multiply the gifts and opportunities we receive. The only one condemned was not the one who lost his talent, but the one who buried it. This highlights the importance of being proactive and faithful with our resources.
Auditing doesn't have to be a solitary endeavor. In the free course Start Your Own Life Company Let’s review the formation of your “Yo Soy S.A.S.” together—including its mission, capital, and bylaws. Sign up: It starts on July 31.
With PAS: Planning, Action, and Sustainability,
Julio Cesar Tamayo Betancur
🎁 Bonus material for you: Want to do your own cash count? Sign up and download it for free The Three-Currency Budget, the practical exercise for this article.